EDGE of the Web is an award-winning weekly SEO and Digital Marketing Podcast
EDGE of the Web is a weekly hour-long digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
LATEST PODCASTS
721 | Leveraging AI for Social Advertising w/ Akvile Defazio
Erin welcomes Akvile DeFazio to discuss AI in marketing, with tips for small businesses and insights on AI's role in advertising.
720 | Meta AI Advertising w/ Akvile Defazio
Erin Sparks interviews Akvile DeFazio, founder and president of Akvertize Inc., an award-winning agency specializing in paid social media advertising.
719 | News from the EDGE | Week of 9.30.2024
Debate (not-really) about WordPress versus WP Engine, Forbes possible manual action and Newsom vetoes AI Regulation
718 | LLMs and “Summarization Engines” w/ Kristine Schachinger
Kristine Schachinger, SEO consultant at Sites Without Walls, joins us for another episode to discuss the intricacies of Navboost and its ramifications for SEO.
717 | News from the EDGE | Week of 9.23.2024
Breaking down Google's latest ad moves, indexing API updates, AI's role in fake music profits, and the debate on AI-human dialogue. Stay informed!
716 | Insights from SE Ranking’s AI Overview Study w/ Anastasia Kotsiubynska
Anastasia Kotsiubynska, Head of SEO at SE Ranking, joins the EDGE to discuss the latest SE Ranking AI Overview studies.
715 | News from the EDGE | Week of 9.16.2024
Breaking down Google's latest ad moves, indexing API updates, AI's role in fake music profits, and the debate on AI-human dialogue. Stay informed!
714 | Navboost Ranking Signals w/ Kristine Schachinger
Kristine Schachinger discusses Google's leaked documents and their impact on SEO, covering user engagement, click signals, and ranking algorithms.
713 | News from the EDGE | Week of 9.9.2024
Stay updated on digital trends: Google phases out eCPC, Meta tightens data rules, and DOJ files another antitrust case against Google.