EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.
Luca Senatore, Director of Strategy at Genie Goals, joined us from Cambridge, United Kingdom this week! We were very excited to talk to Luca and get some of his thoughts and tips on paid search marketing for retail eCommerce websites. Luca's team at Genie Goals has some great tips for [...]
The Wall Street Journal reported last week that Facebook acknowledged a "glitch" and admitted they inflated video data for two years. This "glitch" artificially inflated data for the average time users spent watching videos because Facebook only factored in video views of more than three seconds. A new video metric [...]
Evan Spiegel, CEO of Snapchat, announced to the Wall Street Journal that Snapchat has been renamed Snap Inc., and also introduced a new hardware product called Spectacles - a video-sharing sunglasses that will free up the user's hands from the smartphone cameras. In the Wall Street Journal, Spiegel said the [...]
