EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

The Edge Of The Web Podcast Series Listen Now

432 | News from the EDGE | Week of 7.5.2021

By |July 6th, 2021|News, podcast|

On this week’s roundup of News from the EDGE, Erin Sparks and Mordy Oberstein discuss Core Updates, recent opinions from Google’s John Mueller and the future of SEO work. [00:05:39] Google’s July Core Update is rolling out, following a flurry of prior updates throughout June [00:14:57] How long does Mueller [...]

430 | News from the EDGE | Week of 6.21.2021

By |June 22nd, 2021|News, podcast|

While Erin’s away, Mordy Oberstein and Carolyn Lyden take the mic and cover four new developments in the Google ecosystem. We cover Fake News sites, journalist bios, FAQs in snippets and, drum roll, the Core Web Vitals algorithm update! [00:05:44] Study asserts a ton of Google’s ad traffic is coming [...]

428 | News from the EDGE | Week of 6.14.2021

By |June 15th, 2021|News, podcast|

Mordy Oberstein, George Nguyen and Jacob Mann host this week’s episode of News From The Edge. They wrestle the mic away from Erin Sparks to talk about Google’s stance on comparing ranking factors, explain creating Web Stories, and cover how Google is demoting libelous content. [00:03:17] Google says to not [...]