EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.
A week after the 2016 elections, Google and Facebook have announced they are going to crack down on fake news within their advertising networks. This past election, Facebook, Twitter, Google, YouTube and others were all full of fake news (as you may have seen). This Facebook trending story is 100% [...]
First Facebook, now Instagram. Instagram announced this weekend that you can now upload vertical photo and video ads in a 4:5 format. In a blog post, Instagram provided some examples from Mulberry (@mulberryengland), Guarana Antarctica (@guaranaantarctica), and LG USA (@lgusamobile). They said they are seeing better view rates using the [...]
National publishers aren't thrilled with the results from Google's AMP, according to a recent article by the Wall Street Journal. The Wall Street Journal talked to several different publishers for the article, many of who refrained from speaking on the record for fear that Google "might turn some knob that [...]
