EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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  • Episode 663: News from February 19, 2024

663 | News from the EDGE | Week of 2.19.2024

By |February 20th, 2024|News, podcast|

Stay ahead with EDGE: AI insights, digital marketing updates, Reddit's $60m AI deal, OpenAI's Sora, and Meta Ads expenses. Join the newsletter for more!

  • Episode 662: Local SEO and Google SGE w/ Greg Gifford

662 | Local SEO and Google SGE w/ Greg Gifford

By |February 15th, 2024|Interview, podcast|

Unveil local SEO myths with Greg Gifford & Erin Sparks. Learn pitfalls in Google Business Profile setup & get SGE insights. Master local SEO on EDGE of the Web!

  • Episode 661: News from February 12, 2024

661 | News from the EDGE | Week of 2.12.2024

By |February 14th, 2024|News, podcast|

Google tackles fake reviews, purging 170M+ violations in 2023, up 45%. Watch out for AI obituaries and bid farewell to the disavow tool—it's time.