EDGE of the Web is an award-winning weekly SEO and Digital Marketing Podcast
EDGE of the Web is a weekly hour-long digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
LATEST PODCASTS

557 | Finding or Creating Your Podcast Niche with Dan Shure
Dan shares some podcasting tips with our listeners as he reflects on one of the most important elements of podcasts.
556 | News from the EDGE | Week of 12.19.2022
There’s a lot of news this week coming up on the holidays and it’s Google’s fault! Mordy Olberstein and Erin Sparks dig into the big marketing stories of the week.
555 | Why Do We See Google as a Person?
Marketers, SEOs and people in general personify and anthropomorphize anything that's too big a concept or too great an entity to understand.
554 | News from the EDGE | Week of 12.12.2022
When a bot writes a podcast intro - and then the hosts talk about AI, ChatGPT, and where the world is headed with automation (along with some google updates!)
553 | Videos for SEO and SEO for Videos – Paul Andre de Vera
Paul Andre de Vera explores both video SEO and YouTube optimization in this high energy episode of Edge of the Web Radio.
552 | News from the EDGE | Week of 12.05.2022
The EDGE team digs into a lot of news this week with stories from Search Engine Land, Search Engine Journal, Search Engine Roundtable and Fox News
551 | Bringing the Energy w/ Paul Andre de Vera from the SEO Video Show
Paul Andre de Vera shares his podcasting journey from his first show to over 100 and delivers actionable advice for beginners to veterans alike.
550 | News from the EDGE | Week of 11.28.2022
Big question this week: Why do different SEO tools show different traffic to our sites? Also covering ad targeting in twitter, obsolete sounds, and Pinterest rankings!
549 | Semantic Search Evolution with Marie Haynes
Dr. Marie Haynes discusses the importance of the Google Quality Raters Guidelines, EAT, YLYM, and entities in SEO today.