EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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EDGE of the Web is an award-winning weekly SEO and Digital Marketing Podcast

EDGE of the Web is a weekly hour-long digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.

LATEST PODCASTS

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2405, 2022
  • Episode 501: News from May 23, 2022

501 | News from the EDGE | Week of 5.23.2022

Erin, Mordy and Jacob cover digital marketing news of the week from Search Engine Roundtable and Search Engine Land.

2305, 2022
  • EDGE of the Web 500 episode

500 | Going Over the EDGE: Epic Fails for our 500th

We celebrate 500 episodes by going OVER the EDGE with some of our favorite guests over the years to discuss their epic fails and learn mistakes from others so you don't make them!

1605, 2022
  • Episode 499: News from May 16, 2022

499 | News from the EDGE | Week of 5.16.2022

Google introduces the first designated schema ranking signal! Erin, Mordy and Jacob cover the Google I/O news of the week from Search Engine Roundtable, Search Engine Land and TechCrunch.

1505, 2022
  • Krista Seiden EDGE Episode 498 Featured Image

498 | Google Analytics 4 Ramp Up with Krista Seiden

Krista Seiden of KS Digital, LLC shares about her role as project manager of GA4, discusses the history of Google Analytics, and maps implementation of Google Analytics 4.

905, 2022
  • Episode 497: News from May 9, 2022

497 | News from the EDGE | Week of 5.9.2022

Erin, Mordy, and Jacob are blown away by what happened to Moz.com. Stories from Search Engine Land, Social Media Today and a special article from Will Critchlow’s Brain Labs Digital.

205, 2022
  • Episode 496: News from May 2, 2022

496 | News from the EDGE | Week of 5.2.2022

Recording from our home studios this week, EDGE rolled out its review of 4 digital news stories this week from Search Engine Roundtable, Search Engine Land and, yup, Search Engine Journal.

2904, 2022
  • Jonny Ross EDGE Episode 495 Featured Image

495 | Measuring the Success of Structured Data Deployment

Learn about entity definition and the slew of tools out there to make your structured data grooming easy from Jonny Ross and Erin Sparks

2504, 2022
  • Episode 494: News from April 25, 2022

494 | News from the EDGE | Week of 4.25.2022

Great news pieces this week from Search Engine Land, Search Engine Roundtable, TechCrunch and Search Engine Journal. Had a "fun time" listening to Mordy’s analogy of echo chamber quality content.

1804, 2022
  • Episode 493: News from April 18, 2022

493 | News from the EDGE | Week of 4.18.2022

Barry Schwartz joins to cover Search Engine Roundtable, Search Engine Land and Marketing Brew news, Barry also unveils his true intentions.

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