EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
FOLLOW US
RECENT SHOWS UPCOMING INTERVIEWS
Catch the EDGE on these Podcast Platforms:
LATEST PODCASTS

631 | Foundational SEO Strategy w/ Eli Schwartz w/ Eli Schwartz
Uncover the truth behind Product-Led SEO with SEO expert Eli Schwartz on The EDGE. Learn to maximize revenues and understand the buyer's journey for ultimate success.
630 | News from the EDGE | Week of 10.02.2023
As some consider leaving GoogleAds forever, the search giant opens up the SGE to teenagers. TikTok considers ad-free subscription tier.
629 | Utilizing Google Analytics 4 w/ Matt Holz
Matt Holz is back, and we're diving even deeper into the world of GA4 – don't miss the latest on its capabilities and more.
627 | Leveraging the New Tools in GA4 w/ Matt Holz
Discover GA4 insights and AI's data reporting potential with Matt Holz, VP of Product Strategy at FoundSM, on EDGE of the Web!
626 | News from the EDGE | Week of 9.18.2023
Google's Gemini vs. ChatGPT, Algo changes, and the current state of the Google Antitrust case! Join the conversation on the EDGE of the Web.
625 | Changing the Dynamics of Content Creation and Team Learning w/ Natalie Arney
Adapt content strategies for evolving SERPs due to Google's SGE. Natalie Arney shares insights on content's role in the buyer's journey and improving client interactions for professional growth.