EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS
EP 252: The Future of Search w/Will Critchlow
The year of 2018 looks to be an exciting year for the search industry and in this episode, we'll talk to Will Critchlow, the Founder and CEO of Distilled. He speaks several times a year about the future of search [...]
EP 251: Shifting from Google Ads to Facebook Ads w/Susan Wenograd
We're seeing more and more clients wanting to experiment with Facebook Advertising - but in most organizations, the PPC Manager is being asked to do the ad management. Susan Wenograd has been in this position before so we wanted to [...]
EP 250: How Voice Search Changes Everything w/Duane Forrester
"Open the Pod Bay Doors, Hal" - talk about a voice command that caused all sorts of commotion and chaos. Today, however, you probably find yourself asking voice commands to Alexa, Siri, or Google about the weather or music on [...]
EP 249: Become a Better Boss With Radical Candor w/Kim Scott
Earlier this year, Erin and Tom were sitting at a local networking event and the presenter started talking about this concept called Radical Candor. It was a new book that had just come out and it definitely perked their interest. [...]
EP 248: How to Get Buy In (& Budget!) For REAL Content Marketing w/Michael Brenner
How do you convince your CMO or CEO to do REAL content marketing? And not only that but how do you secure enough budget so that you can produce the content your audience wants? Michael Brenner is the CEO of [...]
EP 247: Using Humor in Your Marketing w/Tom Fishburne
For the last 15 years, Tom Fishburne has been poking fun at the marketing industry and for the first time he has compiled over 200 of his favorite comics and put them into a book. "Your Ad Ignored Here: Cartoons [...]
EP 246: Tips for Starting a Podcast w/Jay Acunzo
Podcasting is becoming the newest trend in content marketing and we wanted to talk to the host of one of our favorite podcasts, the Unthinkable podcast with Jay Acunzo. Jay was a former digital media strategist at Google before joining [...]
EP 245: Delight Your Customers and Build Customer Loyalty w/Sujan Patel
Customers aren't as loyal as they used to be but that doesn't mean you can't build customer loyalty, it just means you have to work a little bit harder at it. Sujan Patel, the co-founder of Web Profits, joins us [...]
EP 244: Understanding the Google Algorithm w/John Mueller
You know, this show started over five years ago with a mission to educate our audience on the different areas of digital marketing and our sweet spot has always been SEO. That where Site Strategics started - by debunking SEO [...]