EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS

How to Improve On-Page SEO – Show 138
The Industry's Favorite SEO Podcast #EDGETALK : Changing Your Approach to On-Page SEO How many of you business owners wish you had the ability to read the minds of the individuals visiting your website? A recent article on Search Engine [...]
Help Jesse Succeed & Social Fundraising – Show 137
SEO Radio Podcast #EDGETALK : Help Jesse Succeed & Social Fundraising Media doesn't have to be all cute cat videos or television spoilers. Social Media can also be used for social good. The real power of social media comes through [...]
A Sit Down With Google – Show 136
SEO Radio Podcast #EDGETALK : How To Create Powerful Evergreen Content For Your Website? How many of you business owners and marketers wanted to just be able to sit down and have a conversation with Google? To really ask some [...]
Content for Top, Middle, and Bottom Funnel – Show 135
The Industry's Favorite SEO Podcast #EDGETALK : Are You Managing a Deceptive Brand? The moderns sales funnel looks less like a well-defined funnel and more like a maze of possible touch points. On average, prospects receive ten marketing touches through [...]
Stop Marketing Your Brand – Show 134
The Industry's Favorite SEO Podcast #EDGETALK : Are You Managing a Deceptive Brand? Marketers: I need you to listen to me very carefully - STOP MARKETING YOUR BRAND! Self-Serving Content, billboard style tweets and "Hey! Look at how cool my [...]
How To Use SEO To Build Your Brand – Show 133
The Industry's Favorite SEO Podcast #EDGETALK : Are You Managing a Deceptive Brand? It's obvious that Google and the other search engines are growing, with their technology and algorithm changes, to determine and understand web entities is gradually leaning towards [...]
Branding vs. Marketing – Show 132
The Industry's Favorite SEO Podcast #EDGETALK : Post Mobilegeddon So you've got a business and you're ready to push your branding efforts online. The first question you encounter is "How do I go about with branding?" You probably think branding [...]
Post Mobilegeddon – Google Mobile-Friendly Update – Show 131
SEO Radio Podcast #EDGETALK : Post Mobilegeddon As the dust and soot disperse, and the dark clouds separate to reveal the harsh, unforgiving sun...all we are left with is the hot hiss of the wind. Last week, life was abundant [...]
Mobilegeddon – Google Mobile-Friendly Update – Show 130
The Industry's Favorite SEO Podcast #EDGETALK : Google's Mobile-Friendly Update Businesses must have their websites mobile-friendly by April 21st, or face a significant drop in their online revenues. With Google stats showing that around 50% of searches are on mobile [...]