EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS

Scientific Guide to Writing the Best Tweet – Show 90
SEO Radio Podcast #EDGETALK : SCIENTIFIC GUIDE TO THE BEST TWEETS Ever wanted to know the secret tricks to doing something the right way? If you're focused on online marketing, you’re going to always be looking for the best guide, [...]
How To Deal With Negative Reviews – Show 89
The Industry's Favorite SEO Podcast #EDGETALK : SPINNING NEGATIVE REVIEWS INTO GOLD "There are people on this earth who just don't want to be happy." As business owners, we have to be ready to deal with these people when they unleash [...]
What You Thought You Know About CRO is Wrong – Show 88
SEO Radio Podcast #EDGETALK : WHAT YOU THOUGHT YOU KNEW ABOUT CRO IS WRONG Conversion is a key element in your paid search strategy; after all, if you’re not actually turning lookers into buyers at a high rate, what are you [...]
How To Convert The Lost Visitor – Show 87
The Industry's Favorite SEO Podcast #EDGETALK : CONVERTING LOST VISITORS They came and left. Without even leaving you a like. It's the visitor to your website, the ones we don't connect with in any way. You've given it all you've got [...]
Social Media Spring Cleaning Checklist – Show 86
The Industry's Favorite SEO Podcast #EDGETALK : SOCIAL MEDIA SPRING CLEANING It's that time of year again. The snow and ice are thawing in most places, and the greenery is returning. It's a time of new beginnings. A fresh start. [...]
Negative SEO Mercenaries – Show 85
SEO Radio Podcast #EDGETALK : Negative SEO Mercenaries Here’s an email that you don’t really want to receive: Simply put, an anonymous/generic email contacting you, threatening to build thousands of links to my website if we didn't pay him $250. The [...]
Going Beyond SEO – Show 84
The Industry's Favorite SEO Podcast #EDGETALK : Beyond SEO If you have listened to the show for a long while, and have used what we covered – you have the best standard practices in SEO, you're likely to see steady improvements [...]
5 Mistakes in Setting Up a Website – Show 83
The Industry's Favorite SEO Podcast #EDGETALK : 5 Mistakes in Setting Up a Website Whether you’re providing a product, service, or launching an online storefront, your website not only should reflect you and/or your brand, it also needs to be the [...]
Local SEO & Marketing Myths – Show 82
The Industry's Favorite SEO Podcast #EDGETALK : LOCAL SEO & MARKETING MYTHS As internet marketers, we frequently encounter local business owners that haven’t had time to really understand online marketing. Many of them have latched onto some myth that’s completely false [...]