EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS

10 Web Form Tweaks For Better Leads – Show 96
The Industry's Favorite SEO Podcast #EDGETALK : 10 WEB FORM TWEAKS FOR BETTER LEADS Getting the Leads >> That’s why you have a website, and that’s what you have invested in over the years. Getting a better website, getting higher [...]
Lessons from Bad Copy – Show 95
The Industry's Favorite SEO Podcast #EDGETALK : LESSONS FROM BAD COPYWRITING We've all read copy that makes us cringe. Sometimes it's hard to put a finger on exactly what it is that makes the copy so bad. But, its lack [...]
Google’s Panda 4.0 Update and What It Means For Ecommerce – Show 94
The Industry's Favorite SEO Podcast #EDGETALK : Panda 4.0 and Ecommerce Panda 4.0 has arrived. The update follows on the same theme of punishing websites with very little content, duplication or auto generated content. But what does actually mean to [...]
All About WordPress – Show 93
SEO Radio Podcast #EDGETALK : ALL ABOUT WORDPRESS Since 2003, WordPress has become the go-to content management system for web developers. In fact, WordPress has been downloaded well over 60 million times since its existence and 409 million people view [...]
Words to Avoid using on Landing Pages – Show 92
The Industry's Favorite SEO Podcast #EDGETALK : WORDS TO STOP USING ON YOUR WEB SITE Let me guess…You’re an honest person. Genuine, helpful and frank. You work hard to write good copy for your website. You avoid sleazy sales talk. You [...]
Interview Jason Bourg of WDD Software – Show 91
The Industry's Favorite SEO Podcast #EDGETALK : Enemy of Success - the Fixed Bid Project What is the challenge to every professional service or consultant firm? It’s the estimate – clients want you to commit to it, and so do you. [...]
Scientific Guide to Writing the Best Tweet – Show 90
SEO Radio Podcast #EDGETALK : SCIENTIFIC GUIDE TO THE BEST TWEETS Ever wanted to know the secret tricks to doing something the right way? If you're focused on online marketing, you’re going to always be looking for the best guide, [...]
How To Deal With Negative Reviews – Show 89
The Industry's Favorite SEO Podcast #EDGETALK : SPINNING NEGATIVE REVIEWS INTO GOLD "There are people on this earth who just don't want to be happy." As business owners, we have to be ready to deal with these people when they unleash [...]
What You Thought You Know About CRO is Wrong – Show 88
SEO Radio Podcast #EDGETALK : WHAT YOU THOUGHT YOU KNEW ABOUT CRO IS WRONG Conversion is a key element in your paid search strategy; after all, if you’re not actually turning lookers into buyers at a high rate, what are you [...]