EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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Digital Marketing (Page 10)

  • 629 | Utilizing Google Analytics 4 w/ Matt Holz

629 | Utilizing Google Analytics 4 w/ Matt Holz

By |September 29th, 2023|Interview, podcast|

Matt Holz is back, and we're diving even deeper into the world of GA4 – don't miss the latest on its capabilities and more.

  • 627 | Leveraging the New Tools in GA4 w/ Matt Holz

627 | Leveraging the New Tools in GA4 w/ Matt Holz

By |September 22nd, 2023|Interview, podcast|

Discover GA4 insights and AI's data reporting potential with Matt Holz, VP of Product Strategy at FoundSM, on EDGE of the Web!

  • 620 | Building a Strong Entity Strategy w/ Sara Taher

620 | Building a Strong Entity Strategy w/ Sara Taher

By |August 26th, 2023|Interview, podcast|

Sara Taher discusses her background in digital marketing, which has led her to be an expert in entity SEO. She unpacks how this tactic is incorporated within Google's Knowledge Panel and User Experience. Whether you use AI tools or not, entity SEO provides the opportunity to elevate your company's presence and brand trust.

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