EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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  • Episode 711: News from the EDGE - Week of September 2nd, 2024

711 | News from the EDGE | Week of 9.2.2024

By |September 5th, 2024|News, podcast|

Google tests a product categories tab for tailored suggestions, faces a Yelp lawsuit over local search dominance, and enhances YouTube ad targeting.

  • Episode 695: News from June 24th, 2024

695 | News from the EDGE | Week of 6.24.2024

By |June 27th, 2024|News, podcast|

Universal Analytics ends July 1, 2024. Migrate to GA4! E-Commerce gains authority. June 2024 Spam Update targets low-quality sites.

  • Episode 670: The GA4 Concert and Afterparty with Brie Anderson

670 | The GA4 Concert and Afterparty w/ Brie Anderson

By |March 15th, 2024|Interview, podcast|

Master GA4 with Erin & Brie! Rehearse your analytics plan & dominate your data on Edge of the Web this week.

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