EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.


Google Secrets LEAKED with Michael King

  • Episode 695: News from June 24th, 2024

695 | News from the EDGE | Week of 6.24.2024

By |June 27th, 2024|News, podcast|

Universal Analytics ends July 1, 2024. Migrate to GA4! E-Commerce gains authority. June 2024 Spam Update targets low-quality sites.

  • Episode 670: The GA4 Concert and Afterparty with Brie Anderson

670 | The GA4 Concert and Afterparty w/ Brie Anderson

By |March 15th, 2024|Interview, podcast|

Master GA4 with Erin & Brie! Rehearse your analytics plan & dominate your data on Edge of the Web this week.

  • Episode 668: Rocking Out GA4 with Brie Anderson

668 | Rocking Out GA4 w/ Brie Anderson

By |March 8th, 2024|Interview, podcast|

This episode of The EDGE dives into GA4 like a live concert. Learn migration steps, key features & unleash the platform's potential for your clients. Rock your data & ditch UA!