EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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  • Episode 699: Cognitive Bias in Marketing with Garrett Sussman

699 | Cognitive Bias in Marketing w/ Garrett Sussman

By |July 24th, 2024|Interview, podcast|

Marketing Lead Garrett Sussman explores consumer psychology, SEO strategies, and brand bias in SERPs on EDGE of the Web. Learn to connect better.

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  • Episode 698: News from the EDGE, Week of July 15, 2024

698 | News from the EDGE | Week of 7.15.2024

By |July 18th, 2024|News, podcast|

Google AI Overviews take a big hit! Google confirms there is no way to prevent specific content from appearing in your Discover feed, unlike Google News. Amazon has released their AI shopping assistant, Rufus, to the public.

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  • Episode 697: AI Overview Optimization with Garrett Sussman

697 | AI Overview Optimization w/ Garrett Sussman

By |July 16th, 2024|Interview, podcast|

Garrett Sussman discusses AI Overview optimization, SERP volatility, and SGE frameworks on EDGE of the Web. Tune in for SEO insights!

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Sitestrategics: Leaders in SEO, SEM, DEV, SMM, PPC, OMG.
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2022 Signal Awards Gold Winner: Individual Episode for Creativity & Marketing

2022 Signal Awards Winner

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About

The EDGE of the Web is home to several formats of digital marketing podcasts. Our EDGE Interview Series is a 1 hour, 2 segment Digital Marketing Podcast that covers a wide range of topics such as; search engine optimization, search engine marketing, social media, email marketing, the latest marketing news, and much more! Each episode features one guest regarding a topic that they are passionate about with digital marketing news tailored to that topic. News from the EDGE is a weekly, 30-minute podcast covering the most recent digital marketing news of the week with Erin Sparks and Mordy Oberstein.
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