EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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  • Episode 638: News from October 30th, 2023

638 | News from the EDGE | Week of 10.30.2023

By |October 31st, 2023|News, podcast|

Marketers face an AI scare—70% overwhelmed. X introduces premium ad-free subscriptions to battle bots. Apple invests $1B in AI for an exciting race ahead.

  • Show 301: What's Driving the growth of Marketing Technology?, featuring Scott Brinker

What to Expect from MarTech in 2019 with Scott Brinker

By |February 12th, 2019|Interview|

EDGE hosts Erin Sparks (Site Strategics CEO) and Tom Brodbeck (Site Strategics Digital Media Director) spoke with Scott Brinker of ChiefMarTec and VP Platform Ecosystem at HubSpot in EDGE of the Web Episode 301 to find out what developments we can expect to see across the MarTech landscape in 2019. [...]

  • Show 301: What's Driving the growth of Marketing Technology?, featuring Scott Brinker

EP 301: What’s Driving the Growth of Marketing Technology? w/Scott Brinker

By |February 12th, 2019|podcast|

There's one thing that is for certain in the marketing technology industry - change. Rather than slowing down, several big changes are accelerating across the industry but what is driving this change? Will it slow down or continue to accelerate? Scott Brinker, the editor of chiefmartec.com and VP of Platform [...]