EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

  • Episode 641: News from November 13th, 2023

641 | News from the EDGE | Week of 11.13.2023

By |November 14th, 2023|News, podcast|

Stay ahead in digital marketing with the latest on Google's updates, Meta-Amazon collaboration, and AI advancements. Discover key SEO strategies, tech innovations, and legal insights from the EDGE of the Web.

  • 637 | Decoding User Intent w/ Lidia Infante

637 | Decoding User Intent w/ Lidia Infante

By |October 26th, 2023|Interview, podcast|

Explore the SEO nuances of singular vs. plural keywords with Lidia Infante, Senior SEO Manager at Sanity.io. Gain insights on Google's perspective and adapt your keyword strategy for evolving search intent!

  • Episode 630: News from October 4th, 2023

630 | News from the EDGE | Week of 10.02.2023

By |October 4th, 2023|News, podcast|

As some consider leaving GoogleAds forever, the search giant opens up the SGE to teenagers. TikTok considers ad-free subscription tier.