555 | Why Do We See Google as a Person?
Marketers, SEOs and people in general personify and anthropomorphize anything that's too big a concept or too great an entity to understand.
535 | When “It Depends” Doesn’t Cut It w/ Tyler Bain
The usage of “it depends” when working with SEO clients: There’s a lot behind that phrase, and it has a stigma as well. Listen in as we tackle goal communications with clients and the responsibility of project managers to help educate their clients.
511 | Inbound Marketing is a Romance w/ Norm Vogele
Norm Vogele of Page One Power joins the EDGE to discuss the concept of inbound marketing as a romance, one that has to be carefully managed and developed over time.
