EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.
What’s one of the biggest Digital Marketing mistakes being made today? Spending all of your PPC dollars on Google and Facebook! You might be surprised how much of your audience are using Instagram, Quora, Waze, Reddit, Pinterest, Nextdoor, and others. And if you’re not including QUORA in your PPC plan, [...]
While most of the advertising conversation is taken up by Facebook and Google, there are some lesser-known channels that can get you some great results. Joe Martinez, the Director of Paid Search and Community, is a huge fan of Quora Ads and we wanted to have him on the show [...]
