EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.
Every time Google rolls out a new core update, as they did earlier this month, it unleashes a storm of panic and frustration as people try to figure who are the winners and who are the losers. This week’s special guest is Mordy Oberstein, Chief Marketing Officer at Rank Ranger, [...]
This week’s special guest is Bill Sebald, Managing Partner of Greenlane Marketing. He has always approached SEO work like a detective trying to solve a complex mystery. He’s been doing this since 1996, so you can count on some incredible insights he has gained over the years. During episode 353 [...]
When Google does core updates, there are inevitably winners and losers, and it often doesn’t feel fair for sites that did nothing to intentionally violate and rules! Devaluations from Google updates and manual actions can feel like the end of the world but Kristine Schachinger of Sites Without Walls has [...]
