EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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  • Episode 700: News from the EDGE, Week of July 29, 2024

700 | News from the EDGE | Week of 7.29.2024

By |July 30th, 2024|News, podcast|

Join us for episode 700 of EDGE of the Web! We discuss Reddit's search engine limitations, Google's cookie changes, and the rise of GEO.

  • Episode 699: Cognitive Bias in Marketing with Garrett Sussman

699 | Cognitive Bias in Marketing w/ Garrett Sussman

By |July 24th, 2024|Interview, podcast|

Marketing Lead Garrett Sussman explores consumer psychology, SEO strategies, and brand bias in SERPs on EDGE of the Web. Learn to connect better.

  • Episode 698: News from the EDGE, Week of July 15, 2024

698 | News from the EDGE | Week of 7.15.2024

By |July 18th, 2024|News, podcast|

Google AI Overviews take a big hit! Google confirms there is no way to prevent specific content from appearing in your Discover feed, unlike Google News. Amazon has released their AI shopping assistant, Rufus, to the public.

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