EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.
Mathew Sweezey, the principal of Marketing Insights at Salesforce, joins us on the podcast this week. Mathew has spoken at over 50 conferences this past year and his group at Salesforce has released some interesting statistics this past year. This episode we are talking about the study called "The State [...]
YouTube announced last week a new way for users to throw away their money via "SuperChat" - kidding (but not really). SuperChat is a way for users to purchase highlighted mentions during a livestream event in hopes that your comment will be seen by the creator of the livestream. Each [...]
According to a recent article by Recode, Facebook is going to start testing a new "mid-roll" ad format which will give publishers a chance to insert ads into their videos if people have watched for more than 20 seconds. The report also said that Facebook will share the revenue with [...]
