565 | PAAs and Rich Snippets with Mark Williams-Cook
Mark Williams-Cook and Erin Sparks explore featured snippets and people also ask (PAA), their benefits, and how SEOs can take advantage of them.
Interviews (Page 32)
564 | Zero-Volume Keywords & Intent Proximity w/ Mark Williams-Cook
Mark Williams-Cook and Erin Sparks discuss the concept of zero-volume keywords, intent vs. keywords, the Knowledge Graph, and PAAs on episode 564 of the EDGE.
562 | How Google Has Learned with Voice Search w/ Cindy Krum
On this episode of the EDGE Erin Sparks and Cindy Krum explore MUM, IoT, and voice search. What implications do they have for SEOs, brands and consumers?
