EDGE of the Web is an award-winning weekly SEO and Digital Marketing Podcast
EDGE of the Web is a weekly hour-long digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
LATEST PODCASTS
510 | News from the EDGE | Week of 06.27.2022
Is there potential for monetization of information with the news that Google is paying Wikimedia for access to its information for Knowledge Panels.
509 | News from the EDGE | Week of 6.20.2022
Covering stories from Search Engine Land and Search Engine Roundtable, plus discussions about the concept of podcast processing on the search engine's side of things.
508 | News from the EDGE | Week of 6.13.2022
Covering stories from Search Engine Land and The Verge, the EDGE team parks on the side of the machine learning road to discuss the reality of Artificial intelligence and sentience.
507 | Optimization of the Brand SERP and Avoiding Mistakes
Jason Barnard, The Brand SERP Guy, helps us understand how to optimize certain features in the Brand SERP.
506 | News from the EDGE | Week of 6.6.2022
Ahrefs has rolled out a new search engine that they have been working on for three years. Could Yep.com be a Google killer? Join us as we pull the car over to the shoulder of the road and talk about censorship, big tech regulation, and paid ads.
505 | Are Brand SERPS an SEO Ranking Factor?
Is Brand SERP SEO? Are Brand SERPs a ranking factor for keyword ranking? We’re covering these questions and so much more in this episode.
504 | Keyword and Topic Research Tool Updates from InLinks with Dixon Jones
InLinks has made a major overhaul of their Keyword and Topic Research Tool. Learn more about it in this special podcast.
503 | News from the EDGE | Week of 5.30.2022
Google Core Update from May 2022, and the new Keyword Research tool update from Inlinks. We also deep dive into how to read Core Update volatility.
502 | Training on Google Analytics 4 with Krista Seiden
In part 2 of this interview, Krista Seiden of KS Digital, LLC shares her thoughts on the most significant differences between Universal Analytics and GA4.