March 2024 Core Update Debrief

Welcome back to news from the EDGE! Mordy couldn’t make it this week so VP of Growth Marketing at Musora Media AND featured guest of this week’s interview series, Michel Fortin steps in to give newscasting a crack!

Google’s March 2024 Core Update has come to an end! The update consisted of sizable algorithm changes to reduce low quality and irrelevant content, resulting in 40% of websites being de-indexed or removed from search results. The Department of Justice is gearing up for their closing statements on their antitrust lawsuit against Google: major changes to search may be in store. Plus, An AI arms race is upon us as the U.S Air Force has announced plans of a fully AI controlled fighter jet fleet, with a planned rollout of the operation by 2028.

Be sure to jump over to our newsletter for this week’s AI Tools. We cover all the latest in SEO as always so be sure to tune in for this segment of the EDGE of the Web!

News from the EDGE:

AI Blitz:

  • [00:25:03] Google SGE AI Answers Now Cost 80% Less To Generate
  • [00:30:54] US Air Force plans a fleet of 1,000+ AI-controlled jets, the first of them operating by 2028; some AI versions already beat human pilots in air-to-air combat
  • [00:34:05] Randy Travis just released his first new song in over a decade, using AI
  • [00:40:01]

Barry Blast from Search Engine Roundtable:

  • [00:41:48] Google Search Tests Custom Filters & Templates
  • [00:43:22] Google Search Tests Showing Only Local Listing For Near Me Queries
  • [00:45:24] Google SGE Says Drink Urine To Pass Kidney Stones Quickly