EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS
EP 277: Demand Generation for 2020 w/Jason Miller
Over the last eight years, demand generation has undergone a radical change as the tools and techniques have rapidly shifted. Jason Miller, the Head of Content and Social at LinkedIn EMEA, wrote a great break down of where he thinks [...]
EP 276: How to do Influencer Marketing in 2018 w/Duncan Alney
We love having our Indianapolis friends in the studio with us for our show and this week, we are joined by Duncan Alney, the founder of Firebelly Marketing. He and his team are well known for their work in social [...]
EP 275: Why Facebook Ads Work w/Mojca Zove
There is always something new with Facebook Ads and so we're learning what's new with Mojca Zove, founder of Super Spicy Media. She runs a Facebook Ad Agency for 7-Figure agencies and so we wanted to pick her brain on [...]
EP 274: Everything You Need to Know About Quora Ads w/Joe Martinez
While most of the advertising conversation is taken up by Facebook and Google, there are some lesser-known channels that can get you some great results. Joe Martinez, the Director of Paid Search and Community, is a huge fan of Quora [...]
EP 273: Breaking Down Silos in Marketing Agencies w/Paxton Gray
Departmental silos are seen as a growing pain for most organizations and Paxton Gray, VP of Operations at 97th Floor, joins us on the show today to help us learn how he breaks down this organizational barrier. How does this [...]
EP 272: Differences Between YouTube and Facebook Video Ads w/Cory Henke
Cory Henke is the CEO and Founder of Variable Media and he just recently spoke at SMX Advanced and SMX West about YouTube and Facebook Video Ads. So, we wanted to break down those presentations he made on this episode. [...]
EP 271: The Creative Curve w/Allen Gannett
We've been spoon-fed the notion that creativity only comes from geniuses - either we have that gift or we don't. But Allen Gannett, CEO of TrackMaven, says that isn't true and recent research shows that there is a predictable science [...]
EP 270: Busting Common AMP Myths w/Eric Enge
It has been a while since we had a show focused on Accelerated Mobile Pages (AMP). And it's been a while since we had Eric Enge on the show too, so we decided to solve both those issues with this [...]
EP 269: The Importance of Conversion Optimization & Split Testing w/Chris Dayley
On this episode, we are joined by Chris Dayley, the VP of Testing and Site Optimization at Disruptive Advertising. He has a great background in SEO and conversion optimization with starting his own agency in 2014 which later merged with [...]