777 | AI/SEO News from the EDGE | Week of 12.1.2025
This week's EDGE of the Web dives into the seismic shifts in digital marketing, including Adobe's acquisition of Semrush for $1.9 billion, the rollout of Google Search Console Annotations, and rising stakes around the EU's Digital Omnibus and data privacy. The panel also covers ChatGPT's rumored ad features, expanded Google AI Mode ads, and the resurgence of AI SEO spam.
776 | Wil Reynolds: Don’t Do F*cking Listicles
Wil Reynolds breaks down the real state of AI and SEO, calling out listicle culture and pushing marketers toward open-source testing, hands-on experimentation, and human-focused results. A sharp, energetic conversation from BrightonSEO San Diego 2025.
775 | AI, Authenticity, and SEO with Wil Reynolds
SEO & AI with Wil Reynolds: Rethink KPIs, focus on authentic marketing, and adapt to today’s digital landscape.
774 | Paid Ad News from the EDGE | Week of 10.27.25
ChatGPT Atlas browser, AWS outage impact, Meta scam alerts for seniors, Google Ads innovations, and subscription shopping ads. News with Greg Finn from Cypress North.
773 | Content Strategy and LLMS.txt w/ Carolyn Shelby
Unlock SEO for AI! Carolyn Shelby talks LLMs.txt, content chunking, and strategies to boost visibility in the age of AI-powered search.

EDGE of the Web is an award-winning weekly SEO and Digital Marketing Podcast

EDGE of the Web is a weekly hour-long digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.

UPCOMING INTERVIEWS

LATEST PODCASTS