EDGE of the Web is an award-winning weekly SEO and Digital Marketing Podcast
EDGE of the Web is a weekly hour-long digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
LATEST PODCASTS
682 | Real World E-E-A-T w/ Michael Lewittes
Michael Lewittes, CEO of Ranktify, shares his journey from journalism to SEO mastery, optimizing media success from Gossip Cop to Ranktify on EDGE of the Web.
681 | News from the EDGE | Week of 5.6.2024
Join news from the EDGE as Michel Fortin fills in for Mordy! Google's update, antitrust lawsuit, and AI fighter jets shake up the tech world!
680 | Authentic AI w/ Michel Fortin
Dive into AI's role in marketing & SEO's evolving role. Gain insights on brand differentiation & user experience optimization with Michel Fortin on EDGE of the Web!
679 | News from the EDGE | Week of 4.29.2024
TikTok fights US forced sale! Google update focuses on quality. Internal woes hit Google. More news in the newsletter!
678 | Moore’s Law & the Accelerated Growth of AI w/ Michel Fortin
Michel Fortin discusses how AI is changing SEO & what SEOs need to adapt for the future, including augmented reality. Learn from a growth marketing VP!
677 | Fending off Local Attacks w/ Joy Hawkins
Join Joy Hawkins on the EDGE of the Web for insights on local SEO tactics, LSAs, videos, AI, and crisis management. Don't miss out!
676 | Getting Tactical with Local SEO w/ Joy Hawkins
SEO expert Joy Hawkins joins EDGE to reveal local SEO secrets for dominating niche markets & outranking competition.
675 | News from the EDGE | Week of 4.8.2024
Google eyes CRM market with $34B HubSpot bid. Fake AI law firms & AI content labeling debated. Tech giants fear China's AI influence in 2024 election. Stay ahead on SEO trends!
674 | Drawing The Line With AI Content w/ Simon Cox
Webmaster Simon Cox returns to discuss using artistic principles for SEO. We explore AI-generated imagery's impact on search and how to leverage the human touch for SEO success on The EDGE of the Web.