EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS
668 | Rocking Out GA4 w/ Brie Anderson
This episode of The EDGE dives into GA4 like a live concert. Learn migration steps, key features & unleash the platform's potential for your clients. Rock your data & ditch UA!
667 | News from the EDGE | Week of 3.4.2024
Google faces legal challenges & rolls out updates: Antitrust lawsuit, Local Ads verification & Popular Opinions Search Carousel. Plus, are SEOs fed up with Google? Learn more on The EDGE of the Web!
666 | Design Thinking for SEOs w/ Ola King
Join Ola King as he unveils how UX design boosts search ranking & digital marketing power. Learn practical tactics & the power of user empathy.
665 | News from the EDGE | Week of 2.26.2024
Local Services Ads glitch frustrates businesses, Google blames critics, & strikes Reddit deal. AI writes content & Chrome gets "Help Me Write." Hot SEO takes on The EDGE!
664 | Search Experience Optimization w/ Ola King
Unlock the secrets of SEO & UX with Ola King, a music producer turned SEO expert. Discover key metrics for superior UX and sustainable SEO success on the EDGE!
663 | News from the EDGE | Week of 2.19.2024
Stay ahead with EDGE: AI insights, digital marketing updates, Reddit's $60m AI deal, OpenAI's Sora, and Meta Ads expenses. Join the newsletter for more!
662 | Local SEO and Google SGE w/ Greg Gifford
Unveil local SEO myths with Greg Gifford & Erin Sparks. Learn pitfalls in Google Business Profile setup & get SGE insights. Master local SEO on EDGE of the Web!
661 | News from the EDGE | Week of 2.12.2024
Google tackles fake reviews, purging 170M+ violations in 2023, up 45%. Watch out for AI obituaries and bid farewell to the disavow tool—it's time.
660 | How To Dominate Your Local SEO w/ Greg Gifford
Unlock the secrets of local SEO with Greg Gifford, COO at Search Lab. Explore Google Ranking Factors and strategies for premium local SEO on the EDGE!