EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS
EP 264: The Go-Giver Influencer w/Bob Burg
Today we're talking about a little story that tackles the paradox of achieving what you want by focusing on the other person's interests. No, not in a way that is self-sacrificial, but rather such a way that all parties benefit [...]
EP 263 – Dream Teams: Working Together Without Falling Apart w/Shane Snow
What can we learn from pirate gangs, buddy cops, Jewish soccer kids and a guy who tried to build a dome over a small town in Vermont? Shane Snow, the author of the upcoming book Dream Teams and founder at [...]
EP 262: How to Use Podcasts to Improve Your SEO w/Sherry Bonelli
It's a little bit like the movie "Inception" on today's show as we're talking about how podcasting helps SEO...on an SEO podcast. Sherry Bonelli, the founder and CEO of early bird digital marketing, has written a series of articles on [...]
EP 261: How to Improve Your PPC Campaign with Audiences w/Michelle Morgan
It's not very often we get an in-studio guest for our show, but we were lucky enough to be joined in-studio by Michelle Morgan of Clix Marketing. Michelle is the Director of Client Services of Clix Marketing and she is [...]
260 | The Marriage of Audience & Intent in Paid Search w/Dan Golden
Dan Golden is the President and Chief Search Artist at Be Found Online, which has been named as the #1 place to work according to AdAge. He's very passionate towards search and we dive deep with him in this show [...]
EP 259: Preparing for the Future of Search & SEO w/Jeremiah Smith
Here in central Indiana, we're tired of this cold. It's been a long winter and so we decided to catch up with Jeremiah Smith of SimpleTiger in Sarasota, Florida. He started his own agency in 2007 and now focuses solely [...]
EP 258: Picking the Right Engagement Metrics for SEO w/Cyrus Shepard
What engagement metrics are you using in your SEO campaign? In this episode, we talk to Cyrus Shepard and get his feedback on that question plus we take audience questions! Also, have you seen that Google has begun showing search [...]
EP 257: Building SEO Strategies Around Google Search Quality Evaluator Guidelines w/Phil Singleton
A couple years ago, Google released their Google Search Quality Evaluator Guidelines - a training and resource document they use for the Search Quality Evaluators program. This 160-page document was updated last July and we are talking this week to [...]
EP 256: The State of Publishing in 2018 w/Loren Baker
Fifteen years ago, Loren Baker decided to start up a website (or web journal, at the time) called Search Engine Journal and now it has become one of the most popular blogs in the SEO industry. In this episode, we [...]