EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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EDGE of the Web is an award-winning weekly SEO and Digital Marketing Podcast

EDGE of the Web is a weekly hour-long digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.

LATEST PODCASTS

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2903, 2023
  • Episode 580: News from March 27th, 2023

580 | News from the EDGE | Week of 3.27.2023

Join the EDGEnews podcast as Mordy Oberstein and Jacob Mann discuss Bard, TikTok, local search, Bing Chat, and more!

2303, 2023
  • Chris Long EDGE Episode 579 Featured Image

579 | Offensive vs. Defensive SEO w/ Chris Long

Chris Long & Erin Sparks discuss the differences between an offensive approach to SEO and a defensive approach to SEO on EDGEtalk.

1603, 2023
  • Chris Long EDGE Episode 578 Featured Image

578 | What Does Expertise Look Like in the Eyes of Google?

Tune in to the EDGEtalk where Chris Long & Erin Sparks discuss the meaning of expertise in the eyes of Google, Information Gain Score, and content freshness.

1403, 2023
  • Episode 577: News from March 13th, 2023

577 | News from the EDGE | Week of 3.13.2023

Join the EDGEnews podcast as Mordy Oberstein and Erin Sparks dive deep into generative AI, TikTok search ads, Grammarly, and more!

1003, 2023
  • Chris Long EDGE Episode 576 Featured Image

576 | Featured Snippets w/ Chris Long

Erin Sparks sits down with Chris Long from Go Fish Digital to discuss everything you need to know about featured snippets.

903, 2023
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575 | News from the EDGE | Week of 3.6.2027

Join the EDGEnews podcast as Jacob Mann and Erin Sparks discuss plugin vulnerability, local service ads, Google Bard, and more.

303, 2023
  • Kevin Indig EDGE Episode 574 Featured Image

574 | Goals, Strategies, and Tactics w/ Kevin Indig

Learn how to adopt objective-oriented measurements and create a list of annual priorities that fit your business with Erin Sparks and Kevin Indig on EDGEtalk.

203, 2023
  • Episode 573: News from February 27th, 2023

573 | News from the EDGE | Week of 2.20.2027

Join EDGEnews podcast and special guest host, Gemma Houghton, as her and Erin Sparks discuss skyrocketing AI search costs, international search, and more.

2702, 2023
  • Kevin Indig EDGE Episode 572 Featured Image

572 | Generative AI Content w/ Kevin Indig

Generative AI content is all the rage in the SEO community these days so Erin Sparks and Kevin Indig opine on the important questions people are asking.

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