EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS
EP 273: Breaking Down Silos in Marketing Agencies w/Paxton Gray
Departmental silos are seen as a growing pain for most organizations and Paxton Gray, VP of Operations at 97th Floor, joins us on the show today to help us learn how he breaks down this organizational barrier. How does this [...]
EP 272: Differences Between YouTube and Facebook Video Ads w/Cory Henke
Cory Henke is the CEO and Founder of Variable Media and he just recently spoke at SMX Advanced and SMX West about YouTube and Facebook Video Ads. So, we wanted to break down those presentations he made on this episode. [...]
EP 271: The Creative Curve w/Allen Gannett
We've been spoon-fed the notion that creativity only comes from geniuses - either we have that gift or we don't. But Allen Gannett, CEO of TrackMaven, says that isn't true and recent research shows that there is a predictable science [...]
EP 270: Busting Common AMP Myths w/Eric Enge
It has been a while since we had a show focused on Accelerated Mobile Pages (AMP). And it's been a while since we had Eric Enge on the show too, so we decided to solve both those issues with this [...]
EP 269: The Importance of Conversion Optimization & Split Testing w/Chris Dayley
On this episode, we are joined by Chris Dayley, the VP of Testing and Site Optimization at Disruptive Advertising. He has a great background in SEO and conversion optimization with starting his own agency in 2014 which later merged with [...]
EP 268: A Beginner’s Guide to LinkedIn Ads w/AJ Wilcox
Have you experimented with LinkedIn ads before? We haven't and we wanted to learn more, so we reached out to AJ Wilcox who is the founder of B2Linked.com. They ONLY worked with clients who are doing LinkedIn ads and are [...]
EP 267: The Fun Formula – How to Make Work Fun Again w/Joel Comm
The "hustle and grind" lifestyle that we used to hearing and some have bought into is a lifestyle that is unsustainable leading to physical ailments, emotional burnout and a darkness in the soul. However Joel Comm, author of the new [...]
EP 266: The Importance of Storytelling w/Ashley Ward
If you have listened to our show for a while, then you know how much we love the SEMrush tool. It is one of our favorite tools and it is used every day in our agency. So, we held back [...]
EP 265: Facebook Video Ads Best Practices w/Akvile DeFazio
This week we're learning how to spruce up our Facebook Ads with video. Akvile DeFazio is the President of AKvertise, Inc. and she is just off her presentation at the SLCSEM Conference in Salt Lake City where she talked about [...]