EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS
646 | Your GA4 Health Check w/ Dana DiTomaso
Unlock the power of Google Analytics 4 with Dana DiTomaso as she shares expert insights on optimizing GA4, Looker Studio's blending of Universal Analytics with GA4, and boosting SEO.
645 | News from the EDGE | Week of 12.05.2023
Google pays Canadian publishers after Online News Act; complies with U.S. antitrust lawsuit. OpenAI announces changes, GPT Store in early 2024. Google's November core update surprises. Get SEO insights on The EDGE!
644 | The Role of the Agency and GA4 w/ Dana DiTomaso
Dana DiTomaso returns to The EDGE podcast, exploring agency responsibilities, Big Query setup, and optimizing Google Analytics for powerful insights.
643 | News from the EDGE | Week of 11.20.2023
Stay updated with News from the EDGE: OpenAI's leadership shake-up, Google's innovative 'Notes' feature, and improved ad safeguards for children online.
642 | The Future of SEO: AI to SGE | BrightonSEO US | Live From San Diego!
The EDGE of the Web team ventured across the country to attend the inaugural BrightonSEO US conference in beautiful San Diego! How Can SEO Tools Gauge The Success Of SEO Campaigns In The Context Of SGE?
641 | News from the EDGE | Week of 11.13.2023
Stay ahead in digital marketing with the latest on Google's updates, Meta-Amazon collaboration, and AI advancements. Discover key SEO strategies, tech innovations, and legal insights from the EDGE of the Web.
640 | Optimizing a Headless CMS w/ Lidia Infante
Optimize your headless CMS with Sanity.io and SEO consultant Lidia Infante. Learn how to map out your knowledge field, avoid pitfalls, and break free of traditional CMS shackles. Listen now on The EDGE of The Web!
639 | NEWS FLASH w/ Jason Barnard
Join Jason Barnard and the team as they unpack major changes in the Google Knowledge Graph, including a 30% growth in 'person' entity types and Google's new ways of comprehending writers.
638 | News from the EDGE | Week of 10.30.2023
Marketers face an AI scare—70% overwhelmed. X introduces premium ad-free subscriptions to battle bots. Apple invests $1B in AI for an exciting race ahead.