EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS

551 | Bringing the Energy w/ Paul Andre de Vera from the SEO Video Show
Paul Andre de Vera shares his podcasting journey from his first show to over 100 and delivers actionable advice for beginners to veterans alike.
550 | News from the EDGE | Week of 11.28.2022
Big question this week: Why do different SEO tools show different traffic to our sites? Also covering ad targeting in twitter, obsolete sounds, and Pinterest rankings!
549 | Semantic Search Evolution with Marie Haynes
Dr. Marie Haynes discusses the importance of the Google Quality Raters Guidelines, EAT, YLYM, and entities in SEO today.
548 | News from the EDGE | Week of 11.21.2022
Thanksgiving Edition of EDGE of the Web, looking at tech layoffs, ticketmaster debacle, importance of reviews, and the Google Gide to Search Ranking Systems.
547 | Recovering from Algorithm Update Effects with Marie Haynes
Dr. Marie Haynes shares her thoughts and insights looking at the plethora of Google algorithm updates this year.
546 | News from the EDGE | Week of 11.14.2022
Covering 4 articles including news on increased Cost-Per-Leads, Twitter demolishing 80% of its contractor work force, and how to prepare for your GBP reviews vanishing!
545 | Visual Search Optimization with Crystal Carter
What is visual image search, its implications, best optimization practices, and long-term outlook, with Crystal Carter
544 | Visual Search with Crystal Carter
What is visual image search, its implications, best optimization practices, and long-term outlook, with Crystal Carter
543 | News from the EDGE | Week of 11.07.2022
Who is this guy? Morty Oberstein opines, “Is Google headed towards a continuous real-time algorithm?”