EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS
570 | Internal Link Building and Automated Content w/ Cyrus Shepard
Internal linking is often discussed & implemented by SEOs, but with little strategic considerations. Erin Sparks and Cyrus Shepard explore this and more on EDGE
569 | News from the EDGE | Week of 2.13.2023
This week Erin Sparks welcomes guest co-host Mike King to explore all things in the news about SEO, AI, search engine chatbots, and more on the EDGE!
568 | The Google Farmer and our Crop w/Cyrus Shepard
Google’s writing its own content now and Cyrus Shepard and Erin Sparks discuss its SEO implications today and into the future on the EDGE.
567 | News from the EDGE | Week of 2.6.2023
Is Google going after ChatGPT? Are judges not writing briefs using AI? Are you willing to spend $1000 to be verified on Twitter? That and more on #EDGEnews.
566 | News from the EDGE | Week of 1.30.2023
Articles from Search Engine Land, Search Engine Roundtable, and Kevin Indig. Jacob and Mordy give their take on the news this week!
565 | PAAs and Rich Snippets with Mark Williams-Cook
Mark Williams-Cook and Erin Sparks explore featured snippets and people also ask (PAA), their benefits, and how SEOs can take advantage of them.
564 | Zero-Volume Keywords & Intent Proximity w/ Mark Williams-Cook
Mark Williams-Cook and Erin Sparks discuss the concept of zero-volume keywords, intent vs. keywords, the Knowledge Graph, and PAAs on episode 564 of the EDGE.
563 | News from the EDGE | Week of 1.17.2023
Join Erin Sparks and Mordy Oberstein for EDGE of the Web News episode 563 while they explore ChatGPT, AI Content and SEO.
562 | How Google Has Learned with Voice Search w/ Cindy Krum
On this episode of the EDGE Erin Sparks and Cindy Krum explore MUM, IoT, and voice search. What implications do they have for SEOs, brands and consumers?